MTV India partnered with #ARM Worldwide to launch a social media campaign called MTV Meme Stars, which was a hunt for the best meme maker to engage its GenZ and Millennial audience. The campaign was a huge success with over 4400 entries, 54 million+ reach, and 4 million+ engagement. #ARM Worldwide won the Inkspell Social Stars Award 2022 for their exemplary work. To learn more about the campaign, read on arm worldwide's website.
https://armworldwide.com/cases....tudy/award-winning-c
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